Digital Marketing Basics
Digital marketing is all about promoting products, services, or brands through online channels. Here's a simple breakdown: Website : Your online home where people learn about your business. It's crucial to make it user-friendly and informative. Search Engine Optimization (SEO) : This is about making your website show up on search engines like Google when people look for things related to your business. It's done by using the right keywords, creating quality content, and ensuring your site is technically sound. Content Marketing : Creating valuable and relevant content (like blog posts, videos, or social media posts) to attract and engage your audience. The goal is to provide value and build trust, which can lead to sales. Social Media Marketing : Promoting your business on platforms like Facebook, Instagram, Twitter, and LinkedIn. It's a way to connect with your audience, share content, and build a community around your brand. Email Marketing : Sending targeted messag...